news · 4 min read
Denmark blocks Polymarket and 97 platforms — 2026 alert
Danish authorities have ordered internet blocks on Polymarket and 97 gambling platforms, according to AffPapa. Affiliates running prediction-market or gambling campaigns to Denmark face immediate traffic and compliance risk.
Denmark blocks Polymarket and 97 platforms — 2026 alert
Danish authorities have ordered internet-level blocks on Polymarket and 97 gambling platforms, according to AffPapa. This 2026 enforcement move immediately affects affiliates who drive traffic or run campaigns into Denmark for prediction markets, sports betting, casino and other gambling verticals. Affiliates must act now to avoid lost ROI, frozen payments or compliance exposure.
What Changed
According to a report published on AffPapa, Denmark implemented blocks targeting Polymarket plus 97 gambling-related domains. The measure was executed at the national level and affects access within Denmark; the report attributes the list and action to Danish enforcement activity but does not provide further internal regulator statements. Affiliates should treat the AffPapa compilation as the current public summary of which domains are blocked.
Practically, the change means ISP-level or DNS-level blocking is in place for those named services in Denmark. The AffPapa piece is the public, aggregated source naming the platforms affected; the report does not claim specific criminal charges or penalties against affiliates. In 2026 this is an active enforcement development rather than a tentative policy discussion, so affiliates operating offers in Danish GEOs must assume the blocks are live and disruptive.
Impact on Affiliates
Affiliates promoting prediction markets (Polymarket) and conventional gambling offers into Denmark are the primary affected group. Traffic from Denmark to blocked domains will be intercepted, causing landing pages and funnels to fail; conversion tracking and click-attribution for campaigns targeting Danish IPs will be inaccurate or lost. Affiliates using global campaigns with automatic geotargeting may still be buying Danish clicks unknowingly.
Verticals most at risk: prediction markets, sports betting, online casino, and any hybrid financial-gambling products. Networks that aggregate multiple gambling advertisers and affiliates receiving payments denominated for Denmark-facing conversions could see short-term disputes. Affiliates promoting non-gambling products with occasional redirections to the blocked domains should also audit link flows this week.
What To Do Right Now
- Pause all campaigns explicitly targeting Denmark for gambling or prediction-market offers until you confirm landing availability. Stop buys at the campaign or country level this week.
- Audit server logs and affiliate dashboards for Danish IPs and conversion anomalies; export logs covering the past 30–90 days for dispute evidence.
- Contact traffic sources and ad networks to confirm whether Danish clicks are still being routed; request immediate geo-blocking at source if needed.
- Replace blocked offers with compliant, licensed Denmark-friendly alternatives or GEOs; verify landing pages load from Danish IPs before resuming buys.
- Consult your affiliate network or legal adviser on payment holds and contractual obligations if conversions for Denmark are disputed.
FAQ
Q: Which platforms were blocked and who ordered it?
A: The published list in AffPapa names Polymarket and 97 gambling platforms as blocked in Denmark. The AffPapa report attributes the action to Danish enforcement but does not publish an official regulator statement; affiliates should use the AffPapa list as the immediate public reference.
Q: Will networks still pay affiliates for Danish conversions in 2026?
A: Payment outcomes depend on each network’s terms and detection of blocked conversions. Expect disputes if tracking shows blocked landing pages; preserve logs, timestamps and click IDs, and contact networks immediately to negotiate or contest holds.
Q: Can affiliates redirect Danish traffic to other GEOs or offers?
A: Yes, but only if redirection complies with network terms and local laws. Test redirects from Danish IPs, update geotargeting at source, and document tests before resuming campaigns to avoid policy violations.
Affiliates can join the Affiliate Business Club community for live discussion and member-shared checks on the AffPapa list and mitigation tactics this week.
Sources
- https://affpapa.com/denmark-blocks-polymarket-97-gambling-platforms
Frequently asked questions
Which platforms were blocked and who ordered it?
The AffPapa report lists Polymarket plus 97 gambling platforms as blocked in Denmark. The article attributes the action to Danish enforcement but does not include a formal regulator statement; use the AffPapa list as the current public reference.
Will networks still pay affiliates for Danish conversions in 2026?
Payment outcomes vary by network and contract. If landing pages are blocked, networks may dispute conversions. Preserve click IDs, timestamps and server logs, then contact your network immediately to present evidence or negotiate holds.
Can affiliates redirect Danish traffic to other GEOs or offers?
Redirecting is possible but must comply with network rules and local law. Test redirects from Danish IPs, update geotargeting at source, and document tests before resuming campaigns to avoid policy or contractual violations.